By Jessica Heald on Tue 21 March 2017 in News
Many B2B organisations have focused solely on enabling multichannel sales, but the smartest are delivering an omnichannel experience...
In the news
ProspectSoft features in My Customer
By Jessica Heald on Thu 16 March 2017 in News
One of the most crucial elements of the CRM evaluation and selection process is the vendor demo...
ProspectSoft features in Digital Marketing Magazine
By Jessica Heald on Mon 06 March 2017 in News
The most progressive SMEs are embracing the opportunity of omnichannel by deploying an integrated e-commerce and CRM solution that seamlessly supports all sales channels from the cloud...
Five fatal flaws of CRM requirements gathering
By Jessica Heald on Fri 03 March 2017 in News
The process of purchasing and implementing a CRM system can be tricky at the best of times. But you can start off on the wrong foot if you fall foul of some of the mistakes commonly made during the requirements gathering process...
ProspectSoft features in Global Manufacturing
By Jessica Heald on Fri 03 March 2017 in News
The most progressive SMEs are embracing the opportunity of omnichannel by deploying an integrated eCommerce and CRM solution that seamlessly supports all sales channels from the Cloud...
CRM requirements gathering: How to get it right
By Jessica Heald on Tue 28 February 2017 in News
For a CRM system to work well, it has to integrate into and benefit all areas of the business, and so each division should be represented when it comes to compiling CRM requirements...
ProspectSoft features in Chartered Management Institute
By Jessica Heald on Wed 28 December 2016 in News
While eCommerce is king in the consumer world, the B2B marketplace is still to wake up to the possibilities of omnichannel distribution.
Why B2B companies need to get into eCommerce - Growth Business UK
By Jessica Heald on Mon 12 December 2016 in News
Do your customers operate online? Could you improve their lives by giving them the kind of service that mirrors their consumer experiences?
What lies ahead for CRM?
By Jessica Heald on Wed 07 December 2016 in News
What lies ahead for CRM? Our MD, Andrew Ardron shares his predictions on Call Centre Helper...
Kampa improves sales using the ProspectSoft integrated CRM solution
By Jessica Heald on Tue 06 December 2016 in News
Using the Exchequer accounting software for its finance management, Kampa sought to integrate a CRM solution that provides complete visibility of sales, ordering and processing to support growth.
ProspectSoft features in B2B Marketing
By Jessica Heald on Wed 30 November 2016 in News
CRM at its best will promote business efficiency, but take a half-hearted approach and its value is limited...
Fresh Business Thinking with MD, Andrew Ardron
By Jessica Heald on Wed 23 November 2016 in News
The strategic addition of eCommerce functionality can transform B2B operations...
ProspectSoft features on Comparethecloud.net
By Jessica Heald on Thu 03 November 2016 in News
Everyone is a consumer, even those in professional uniforms. So why do our B2B experiences not replicate those we enjoy elsewhere?
ProspectSoft's Andrew Ardron discusses eCommerce: B2B business and the B2C approach
By Jessica Heald on Tue 25 October 2016 in News
Many B2B businesses are yet to adopt an online sales platform. Eventually, their customers will seek out somewhere else to take their business...
MD, Andrew Ardron, features in Real Business
By Jessica Heald on Tue 11 October 2016 in News
A surprising number of B2B companies have the metaphorical "closed sign" in the shop window at times when customers are poised to make a purchase...
ProspectSoft features in Sales Initiative
By Jessica Heald on Mon 10 October 2016 in News
Our MD explains how B2B companies can remove the metaphorical closed sign from their shop windows on Sales Initiative
ProspectSoft features in Business Matters
By Jessica Heald on Fri 30 September 2016 in News
You don't need to be Arkwright to appreciate the business benefits of being open all hours...