By Victoria Dyke on Thu 02 October 2014 in Web & eCommerce

B2B selling is very different to B2C. Which is why I am so often surprised at companies trying to make B2C online selling ideas work for their B2B customers.

By Fiona Ness on Thu 28 August 2014 in Web & eCommerce

Selling online is so common that you would expect everyone to be doing it, whether it’s personal selling on eBay or running business sales online.

By Victoria Dyke on Thu 28 August 2014 in Web & eCommerce

It is currently reported that 93% of B2B customers conduct their research on the internet and 88% of which would actually prefer to buy online.

By Francesca Firth on Wed 04 June 2014 in Web & eCommerce

98% of all companies have a website but only 5% of website visitors will ever actually contact you. 

By Stuart McLaren on Thu 08 May 2014 in Web & eCommerce

I speak to many businesses who tell me ‘that’s very interesting Stuart, but our business really isn’t suitable for trading online’. The truth is that this is rarely the case, the issue is more about the perception of trading online.

By Francesca Firth on Thu 08 May 2014 in Web & eCommerce

The B2B sector often finds itself following the trends set by B2C markets. However, a recent report from Forrester suggests that in the very near future B2B eCommerce will secure its place online and may even outperform B2C in terms of growth.

By Victoria Dyke on Thu 24 April 2014 in Web & eCommerce

Last year it was reported that B2B eCommece sales were more than twice the size of B2C, smashing all predictions in 2013.

By Francesca Firth on Thu 24 April 2014 in Web & eCommerce

An online retailer’s success can be measured in a number of ways. If you look at volume of sales for example then you would see the likes of Argos, Play.com, Tesco and of course Amazon UK stealing the top spot of the Brits most popular online retailer...

By Francesca Firth on Mon 03 March 2014 in Web & eCommerce

SEO is huge. Whole agencies are now created dedicated to the marketing discipline of SEO, but for small businesses who don’t have the resources to employ a dedicated SEO guru or to outsource to an agency SEO best practice can be a complete minefield. 

By Francesca Firth on Mon 03 March 2014 in Web & eCommerce

Once your site is built for SEO it is important to get the content right. Website content should be updated on a regular basis. If Google’s spiders see that your information has been left to go stale they will not visit as often causing your position in the rankings to slide. But what content do you need to put on your site?